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Asian Institute of Management
and Technology
Affiliate to Gauhati University and Dibrugarh University, Approved by Government of Assam
> Academics > Under Graduate Courses > BMC (Bachelor in Mass Communication)  

(Affiliated to Gauhati University and Approved by Department of Higher Education, Goverment of Assam)

Duration - Three years

About the course:

If you are interested in the rapidly changing field of journalism, have a flair for writing and also to understand how journalism and other forms of Mass media work, this degree is the right choice for you. You study both mainstream journalism and digital-new media, giving you the chance to think broadly about your future career plans. This degree enables you to combine the acquisition of practical skills with a thorough academic grounding in some of the most exciting ideas, theories and knowledge about the media today

This distinctive course marries a range of practical journalistic skills with a comprehensive and critical theoretical framework informed by current debates about the social, cultural and political implications of communication

You will be encouraged to develop your own pathway through the complex field of contemporary media, and taught to combine your practical skills with a challenging and innovative approach to studying a wide range of journalistic and communication areas, through open-ended projects and work placements relating to academic contexts. This program not only concerns itself with the new media technologies but it also lays its concentration on the revival and rejuvenation of the traditional forms of media like drama, street play, etc.

Teaching and Assessment:

Our teaching style is unique and is amongst the best. Most of the course is mostly taught in workshop format, where students get to work on key issues and also produce practical work every week. Assessment also varies depending on the subject, but is typically by examination, individual and group presentations, case studies, assignments, etc. that test the students practical knowledge and help them to become better communicators.

Career Progression:

You may find work as a reporter, editor, Public Relation Officer, anchor, feature writer, commentator, or production worker in broadcast, print or online. The industry placement programme you will attend as part of your course is particularly valuable for making contacts and can often lead to an offer of employment. Placements are a vital opportunity to gain industry experience and show potential employers what you can do.





Placement Companies